Public viewing of this Seminar has expired.

Sign In or Become a Member

Full Video Soon


Filmed on Friday November 14, 02003

Brian Eno

The Long Now

Brian Eno is a musician, composer, record producer, installation artist, and author. As a founding board member, he named The Long Now Foundation and the Clock of the Long Now. He has worked closely with Danny Hillis on the Clock’s chime generator—developing the concept and the actual bells which will ring differently every day for 10,000 years.

This is not a concert. Brian Eno will be speaking about "The Long Now." His talk will be the first of a monthly series of Seminars About Long-term Thinking, sponsored by The Long Now Foundation. His talks are usually as amazing as his music.

The on-going lectures in this new series will be every second Friday at Fort Mason. Future speakers include Peter Schwartz, George Dyson, Laurie Anderson, Rusty Schweickart, Paul Hawken, Daniel Janzen, and Danny Hillis.

The Long Now

Brian told the origins of his realizations about the "small here" versus the "big here" and the "short now" versus the "long now." He noted that the Big Here is pretty well popularized now, with exotic restaurants everywhere, "world" music, globalization, and routine photos of the whole earth. Instant world news and the internet has led to increased empathy worldwide.

But empathy in space has not been matched by empathy in time. If anything, empathy for people to come has decreased. We seem trapped in the Short Now. The present generation enjoys the greatest power in history, but it appears to have the shortest vision in history. That combination is lethal.

Danny Hillis proposed that there's a bug in our thinking about these matters---about long-term responsibility. We need to figure out what the bug is and how to fix it. We're still in an early, fumbling phase of doing that, like the period before the Royal Society in 18th-century England began to figure out science.

Tim O'Reilly gave an example of the kind of precept that can emerge from taking the longer-term seriously. These days shoppers are often checking out goods (trying on clothes, etc.) in regular retail stores but then going online to buy the same goods at some killer discount price. Convenient for the shopper, terrible for the shops, who are going out of business, hurting communities in the process. The aggregate of lots of local, short-term advantage-taking is large-scale, long-term harm. Hence Tim's proposed precept, now spreading on the internet: "Buy where you shop." Ie. When you shop online, buy there. When you shop in shops, buy there. Four simple words that serve as a reminder to head off accumulative harm.

Leighton Read observed that imagining the future is an acquired skill, and comes in stages. An infant can't imagine the next bottle, or plan for it. A teenager can at most imagine the next six months, and only on a good day; on a rowdy Saturday night, Sunday morning is too remote to grasp. For us adults the distant future is still unimaginable. One thing that Leighton likes about the 10,000-year Clock project is that it lets you imagine a particular part of the very remote future---the Clock ticking away in its mountain---and then you can widen your scope from there, to include climate change over centuries, for example.

Alexander Rose suggested that we should collect examples where a small effort in the present pays off huge in the long term. Tim O'Reilly would like to see us develop a taxonomy of such practices.

Brian's talk Friday night at Fort Mason was a smashing affair. Some 750 people were pried into the Herbst Pavillion, while 400-500 had to be turned away. Eno evidently attracts the sweetest, brightest people---everyone was polite and helpful and patient. The only publicity for the lecture had been email forwarded among friends and posted on blogs, plus one radio show (Michael Krasny's "Forum").

More Seminars


SALT Summaries Book

$2.99 Also available as a paperback book

Condensed ideas about long-term thinking summarized by Stewart Brand
(with Kevin Kelly, Alexander Rose and Paul Saffo) and a foreword by Brian Eno.

Seminar Sponsors

David and Abby Rumsey • Kim Polese • The Kaphan Foundation • Garrett Gruener • Scorpio Rising Fund • Peter Baumann • Brian Eno • Greg Stikeleather • Cameo Wood • Ping Fu • Peter Schwartz • Lawrence Wilkinson • Ken and Maddy Dychtwald • Future Ventures • Ken and Jackie Broad • AtoB • WHH Foundation • Stewart Brand and Ryan Phelan • Jackson Square Partners Foundation • The Long Now Members

We would also like to recognize George Cowan (01920 - 02012) for being the first to sponsor this series.

This is the legacy site. Return to the new site.